Everyday Earth | SMI - Product brochure - Page 2
INTRODUCTION
SMI’s Eco product range demonstates our
commitment to creating a positive impact
on the planet and its people, driving us to
innovate and lead with purpose.
ECOROKWEAR® represents our commitment
to responsible sourcing and innovation. As
a subcategory of our ROKWEAR® brand,
it embodies SMI’s dedication to reducing
environmental impact, with a strong focus on
delivering products designed to have a lower
carbon footprint.
We invite you to explore our eco product
range, consiting of products that contribute
to a more sustainable future.
A MESSAGE FROM
OUR CEO
“At SMI, we’ve always believed that
innovation and sustainability go
hand in hand. I’m incredibly proud to
introduce ECOROKWEAR the latest
product range under our ROKWEAR
brand.
ECOROKWEAR marks a signi昀椀cant
step forward in SMI’s ongoing
journey to reduce our environmental
footprint. This collection isn’t just
about producing high-quality
products; it’s about re-imagining
ROKWEAR to make sustainability
a core part of everything we do and
demonstrating how we can create
a positive, lasting impact on our
planet.
This is more than just a product
launch; it’s a commitment to our
values, and we’re excited to invite you
to join us as we move forward into a
more sustainable tomorrow.”
Blake Prisgrove
Chief Executive O昀케cer
ROKWEAR® / ECOROKWEAR® is a
Registered Trademark of SMI INT Ltd.
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